International e-commerce platform with 30 locales, product configurators, AI chatbot, and fully automated order flow: Stripe → Zoho CRM → Airtable → Mailgun →
1 project · 1 article
Meta Conversions API (CAPI) sends server-side conversion events directly to Facebook and Instagram ad platforms. It improves attribution accuracy by bypassing ad blockers and browser-side tracking limitations.
International e-commerce platform with 30 locales, product configurators, AI chatbot, and fully automated order flow: Stripe → Zoho CRM → Airtable → Mailgun →
Server-side GA4 and Meta CAPI in Next.js to recover the 30–50% of conversions adblockers and iOS hide from you.
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